
In the world of streaming, hits can come from nowhere. Millions of dollars can be poured into flashy, high-profile projects like The Electric State, but that’s not enough to guarantee it will make a mark. Meanwhile, an international series can rocket its way to the top of the charts purely through word of mouth. In a way, it’s created an equal — or, at least, a little more equal — playing field where projects can find success on their own merits.
Now, the latest breakout sensation is causing a stir at Netflix, and plans are being made to spin it into an entire franchise across multiple platforms, from screen to stage.