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The Independent UK
The Independent UK
National
Inga Parkel

Netflix cuts ties with Meghan Markle’s lifestyle brand despite new multi-year film and TV deal

Netflix is parting ways with Meghan Markle’s lifestyle brand, As Ever, months after the streamer signed a multi-year TV and film contract with the Duke and Duchess of Sussex.

Meghan initially launched As Ever in April 2025 in partnership with Netflix’s Consumer Products division. Alongside the brand, which sells products like wine, tea and jams, Meghan debuted her Netflix cooking series, With Love, Meghan.

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