- Needham analyst Laura Martin's March channel checks indicated growing interest toward news acting serving as a headwind for Netflix Inc (NASDAQ:NFLX).
- As per Martin, Netflix needs to add advertisements to survive the streaming war.
- Amazon.com Inc (NASDAQ:AMZN) Amazon Prime Video and The Walt Disney Co's (NYSE:DIS) bundle won the streaming game so far based on financial prowess and pricing strategy.
- Related Content: Discovery CFO Confirms Merger With WarnerMedia's HBO Max App
- Amazon and Apple Inc's (NASDAQ:AAPL) purchase of exclusive sports rights indicates live sports as the "next competitive battlefield."
- Netflix will bite the dust unless it adds live sports and news to its content lineup and an "ad-lite" subscription video-on-demand tier.
- Martin kept an Underperform on Netflix without a price target.
- Price Action: NFLX shares traded higher by 0.04% at $343.80 on the last check Wednesday.
