Nate Boyer was stunned. The former NFL long snapper and United States Army Green Beret had big plans for his MVP (Merging Vets and Players) foundation, an organization that helps veterans and NFL players address the challenges that await once they take the uniform off for good. MVP was all set for a season-long college football activation tour thanks to a five-figure sponsorship from a well-known brand that happens to be one of the NFL’s longstanding partners. Boyer and his team were prepping for their trip to Columbus for Ohio State’s home opener. Everything was ready to go. Thousands in upfront costs had been spent. Then the company pulled out.
“They suddenly stopped replying to emails,” Boyer says. “Finally, on that Thursday, when I was at the airport en route, I called our point person, also a veteran, who begrudgingly told me what was going on.”
