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Motorsport
Motorsport

NASCAR considered pursuing joint TV media rights deal with IndyCar

Several documents, depositions, and internal conversations have been made public as a result of the ongoing antitrust lawsuit between 23XI Racing, Front Row Motorsports, and NASCAR. Along with the full 2025 Charter Agreement, other information offers a behind the scenes look at some 'what if' scenarios over the years, including a proposal for a very different TV package than the one we have now.

Per his own deposition, NASCAR EVP and Chief Media and Revenue Officer Brian Herbst considered a plan where NASCAR and IndyCar would work together on a TV deal, packaging both together in an effort to maximize potential revenue.

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