
The National Association of Broadcasters welcomed the industry to its annual extravaganza last month in Las Vegas. The sights and sounds were similar to previous years, but the question asked by many attendees, perhaps more than ever, might have been “what, exactly, is a broadcaster?”
NAB itself suggested the significance of the changing content creation and distribution landscape when it announced that more than half of the 61,000 pre-registered attendees were first time visitors to the event.