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The Guardian - UK
The Guardian - UK
Sport
Letters

My support for sports projects in Israel is not ‘sportswashing’

Members of the Israel Start-Up Nation pro cycling team (in blue) compete in Mallorca, Spain.
Members of the Israel – Premier Tech pro cycling team (in blue) compete in Mallorca, Spain. Photograph: Dario Belingheri/Getty Images

Jonathan Liew’s decision to attack my support for sports projects in Israel as “sportswashing” is perhaps the most ringing endorsement of why such bridge-building efforts are needed (Sportswashing is associated with certain countries – why not Israel?, 24 January).

When our liberal and open country holds its massive annual Gay Pride parade – the largest (if not the only one) in the Middle East, Israel is accused of “pinkwashing”. When Israel leads in environmental issues and breakthroughs in climate change technologies, Israel is accused of “greenwashing”. When our generous and supremely capable NGOs like IsraAid or Save a Child’s Heart provide support to communities in need around the world, we are accused of “aidwashing”.

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