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Jon Lafayette

Vevo Brings Music Star J Balvin to NewFronts

Vevo J Balvin United States FAST Kevin McGurn

J Balvin Vevo NewFront

Global musical sensation J Balvin will have ad buyers tapping their toes at music video network Vevo’s NewFront presentation on May 4.

“We’re thrilled to conclude our show with a very special live performance by superstar J Balvin, who exemplifies the future of our business with his global presence,” said Kevin McGurn, president of sales & distribution for Vevo. “He is proof that cultural content can have powerful mass appeal.”

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