It can be every parent's worse nightmare - glancing around when on a trip to the shops to find their child is no longer at their side.
With no sight of their son or daughter, panic can set in - but now one mum has shared her own technique of finding a lost child gleaned from her own experience.
Mum Jess Martin understands the horror of losing her child in a supermarket having gone through the ordeal herself and so revealed her top tips for other frantic parents.