When passenger's board Joanne Rich's bus, they are welcomed with a cheery, "Good morning, my lovely!" It's the same friendliness she meets all her customers with - even when they get off, with a wave from Joanne and a happy, "goodbye, and have a nice day".
Of course everyone has their favourite bus driver or a memory of one who stood out when they were a child. And Joanne is no exception, as she was voted for by dozens of passengers - who chose her as trentbarton's Customer Choice winner.
But putting her fancy award plaque to one side, the mum-of-two genuinely bursts with pride to be a bus driver on skylink Nottingham. And the reason she got behind the wheel is a truly personal one dear to her heart.