A mum said she has been drawing on bold, black eyebrows in a bid to challenge the beauty industry. Sammie-Jo Hailford posted a video to her 150,000 TikTok followers explaining why she has been sporting the daring look.
The 27-year-old said the decided to style in eyebrows this way in an effort to challenged the beauty industry because she “doesn’t agree” with it and the impact it has on many people’s mental health, reports The Mirror. Through her social media account she has tried to start a beauty movement she dubbed BROWS - which stands for Beauty Redefined or We Suffer.
She said: "I've started a beauty movement called BROWS and BROWS stands for Beauty Redefined or We Suffer. “I talk a lot about mental health and the beauty industry and what it does to mental health and young girls and young boys and their self-esteem.