Gary Fisher made his name as the flamboyant clunker racer who hyped mountain biking from a '70s California ‘Clunker’ cult to a global, bike riding revolution, and now he’s set on changing the everyday e-bike landscape. His new Morelle project uses the latest aviation battery tech, urban recharging networks and a monthly, all inclusive subscription model to make e-bikes lighter, easier to use and easier to own.
