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The Guardian - UK
The Guardian - UK
Entertainment
Graeme Virtue

‘Move fast, break stuff’: how tech bros became Hollywood’s go-to baddie in 2025

Steve Carell in Mountainhead.
Jagged satire … Steve Carell in Mountainhead. Photograph: Macall Polay/AP

Between the slash-and-burn US government reboot led by a dank meme fan and the relentless pushing of AI by venture capital-backed blowhards, 2025 has felt like peak obnoxious tech bro. Fittingly, jargon-spouting, self-regarding digital visionaries also became Hollywood’s go-to baddies this year in everything from blockbusters to slapstick spoofs. Spare a thought for the overworked props departments tasked with mocking up fake Forbes magazine covers heralding yet another smirking white guy as “Master of the Metaverse” or whatever.

With such market saturation, the risk is that all these delusional dudes blend into one smarmy morass. It felt reasonable to expect that Stanley Tucci might sprinkle a little prosciutto on The Electric State, Netflix’s no-expense-spared alt-history robot fantasia. As Ethan Skate – creator of the “neurocaster” technology that quashed an AI uprising then turned the general populace into listless virtual-reality addicts – Tucci certainly looked the part: bald and imperious in retro Bond villain wardrobe. But even the great cocktail-maker couldn’t squeeze much out of sour existential proclamations such as: “Our world is a tyre fire floating on an ocean of piss.”

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