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Jon Lafayette

Most-Streamed Day Ever — Peacock’s Playoff Game — Pushes TV Viewing to 4-Year High in January: Nielsen

2023 NFL wild card game between Kansas City Chiefs and Miami Dolphins.

Peacock’s exclusive national telecast of an NFL playoff game gave streaming its biggest day ever and powered overall TV viewing to a four-month high, according to Nielsen.

January TV usage rose 3.7%, compared to December. It was also up 1.4% from January 2023. 

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