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The Guardian - AU
The Guardian - AU
Business
Amanda Meade

Leftwing audiences value ABC and SBS much more than rightwing viewers do, survey finds

ABC logo on its headquarters
Most Australians say publicly funded media such as the ABC is important to society. Photograph: Saeed Khan/AFP/Getty Images

Leftwing audiences value publicly funded news organisations such as the ABC and SBS much more than rightwing audiences do, according to the latest digital news report.

The value of news from a public broadcaster varies greatly according to the political persuasion of the audience, with the left much more likely deem it to be important personally and socially (74%; 80%) than the centre (50%; 58%) and the right-wing (43%; 51%).

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