Last week, supermarket giant Morrisons shocked some shoppers with the price of its coffee. One shopper was dumbfounded when she found a jar of coffee being sold for £9 - while it was £5.50 in supermarkets like ASDA, Tesco, Sainsbury's, Ocado and Waitrose.
One shopper shared her findings online. Other shoppers quickly chimed in to explain how they'd notice prices increase in Morrisons lately.
The fastest rise in prices in 40 years is driven in part by the increased cost of grain, oil and energy exacerbated by the war in Ukraine. Vegetable oil costs 65% more than it did a year ago, according to the Office for National Statistics (ONS), while the price of bread is up 60% and bread is up 38%.
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Research from the ONS found the price of budget food in supermarkets rose by 17%. To see just how much people in Merseyside are affected by the rising price of household basics
As such, a reporter from our sister site the ECHO visited Morrisons in Speke to compare the price of a shopping basket with the same haul of goods last autumn.
HERE'S WHAT HE FOUND:
Fruit and vegetables
Raspberries - £3 (2020) - £3 (2021) - £3.09 (2022)
Organic bananas- £1.30 (2020) - £1.45 (2021) - £0.99 (2022)
Large mild onions - £1.25 (2020) - £1.35 (2021) - £1.69 (2022)
Pink Lady apples - £1.89 (2022) - £2 (2021) - £2.15 (2022)
Dairy
British whole milk 1L - £0.80 (2020) - £0.89 (2021) - £0.89 (2022)
Grated mature cheddar - £1.69 (2020) - £2 (2021) - £2.49 (2022)
Langley Farm cottage cheese - £1.35 (2020) - £1.35 (2021) - £1.49 (2022)
Dairylea Lunchables - £1 (2020) - £1 (2021) - £1.25 (2022)
Bakery
Hovis Best of Both medium sliced 500g - £1.10 (2020) - £1.10 (2021) - £1.19 (2022)
Morrisons The Best Pancakes - £1.25 (2020) - £1.45 (2021) - £1.50 (2022)
Store cupboard essentials
Heinz Baked Beans snap pots - £2.50 (2020) - £2.50 (2021) - £2.99 (2022)
Morrisons passata - £0.35 (2020) - £0.49 (2021) - £0.49 (2022)
Baby products
Ella's Kitchen baby food - £2 (2020) - £2.20 (2021) - £2 (2022)
Cow & Gate formula milk - £7.97 (2020) - £8.75 (2021) - £10 (2022)
Heinz baby food - £1.80 (2020) - £1.20 (2021) - £1.70 (2022)
Pampers baby wipes - £0.85 (2020) - £0.85 (2021) - £1 (2022)
Meat and fish
Lean beef mince - £2.69 (2020) - £2.89 (2021) - £2.15 (2022)
Medium whole British chicken - £3 (2020) - £3.35 (2021) - £4.39 (2022)
Turkey steaks - £3.25 (2020) - £3.50 (2021) - £4.24 (2022)
Honey roast ham slices - £2 (2020) - £2.5 (2021) - £2.25 (2022)
Total price
£42 (2020) - £45 (2021) - £48.94 (2022)
Overall, this basket costs £3.94, or 9.2%, more than it did a year ago, and 16% more than it did two years ago. The biggest rise was seen in Cow & Gate formula milk which went up by more than 41%, while a three-pack of large mild onions and Dairylea Lunchables were both 25% more expensive. Some items went down in price, including organic bananas, which dropped 31.7%.
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