Morrisons is cutting the price of 52 festive products that see a spike in sales as Christmas approaches and is committing to keeping the prices low until the end of the year. Cranberry sauce, tin foil and stuffing are just some of the products included in the list that see an average uplift in sales of over 50 per cent from mid-November until Christmas compared to the rest of the year.
Morrisons is investing over £3 million to make these cuts as customers look for help reducing and spreading the cost of Christmas. Sweet treats such as mince pies and trifles are included in the cuts as well as the key ingredients needed to create seasonal bakes including mincemeat, sultanas, glacé cherries and pastry - along with the cream to serve them with. Other chilled items include prawns, dips and flavoured cheeses, while roast potatoes, carrots and sprouts are some of the freezer favourites that have been cut.
Cupboard fillers such as peanuts and jam have also been reduced in price and customers can avoid any Christmas Day disasters by stocking up on batteries now as packs of AA and AAA varieties are included in the price reductions.
