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Evening Standard
Evening Standard
Lifestyle
Vicky Jessop

Morrisons Christmas advert 2023 review: all you need is glove

What is it about the allure of Christmas gloves that has retailers frothing at the mouth this year? Their amazing ability to keep hands warm? Or, more likely, is it their worrying anthropomorphological potential?

First up was M&S, which reincarnated footballing magnates Ryan Reynolds and Rob McElhenney as cute little festive mittens; hot on its heels (or perhaps its palms) comes Morrisons, which has taken the slightly less glamorous route of animating sentient oven gloves.

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