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Asharq Al-Awsat
Asharq Al-Awsat
Sport
Asharq Al-Awsat

Morocco Fumes over Adidas Design of Algerian Football Jersey

Algerian players are pictured during a friendly football match with Guinea on September 23, 2022 in Oran. (AFP)

The Moroccan government called on sports apparel company Adidas to pull off the market its new jersey collection for Algeria’s national football team, alleging that the featured mosaic pattern amounted to “cultural appropriation” of Moroccan heritage.

Morocco’s Ministry of Youth, Culture and Communication said in a statement that the design on the jerseys of the rival North African team depicts a traditional mosaic of colored earthenware tiles, known in Morocco as zellige.

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