Molly-Mae Hague has been trolled about the "hard work" she's been doing to launch a PrettyLittleThing event during London Fashion Week for the first time.
The reality star has been subject to controversy in recent weeks after she insisted that she "worked her a**e off" to gain her seven figure role while remaining silent on the issue of employee welfare in the supply chains of the fast fashion brand.
"I’ve been working with the PLT team on something HUGE, our biggest project yet," she told fans on Instagram tonight.
"Get ready London Fashion Week… we’re coming @prettylittlething !!!"
But fans rushed to ask if the project would have anything to do to offering "a fair wage" to employees.
"Fair wages???" another asked.
"Working on a pay rise for the factory workers?" another wrote.
While another fan defended her saying: "Wages is not her department ask the CEO, she earns her money by bringing in thousands of orders a week to them."
Last year, the 22-year-old, who shot to fame on Love Island in 2019, bagged one of the biggest roles of her career when she was named Creative Director of fast-fashion brand PrettyLittleThing.
She had already been raking in millions thanks to her lucrative fake tan brand, Filter by Molly-Mae, as well as her collaborations with Beauty Works, Instagram brand deals and adverts, and of course, her immensely successful YouTube channel.
But Molly-Mae's finance's have completely gone through the roof since landing her Creative Director role, and the 22-year-old is now raking in 13 times more than the average UK wage for a whole year - every single month.
Molly first landed the seven-figure deal with PrettyLittleThing last summer.
The multi-millionaire also signed a huge deal with Beauty Works this month.
Molly-Mae's salary revelation came a number of weeks after the social media influencer sparked outrage for saying "we all have the same 24 hours in the day", when it comes to work opportunities.
The star's huge pay cheque comes amid the backlash she received for making "tone-deaf" comments about wealth inequality and poverty on Stephen Bartlett's Diary of a CEO podcast.
The star shared her belief that everyone is capable of building success if they work hard – but her ham-fisted approach caused many to question if the star was aware of her own privilege.
"You're given one life and it's down to you what you do with it. You can literally go in any direction," she said.
"When I’ve spoken about that in the past I have been slammed a little bit, with people saying ‘it’s easy for you to say that because you’ve not grown up in poverty, so for you to sit there and say we all have the same 24 hours in a day is not correct.’ But, technically, what I’m saying is correct. We do."
But she then caused fury by adding: "I’ve worked my absolute a**e off to get where I am now."
Fans were furious with the star – accusing her of 'never doing a hard day's work in her life' and highlighting she owes her fame and fortune to the fact she appeared on one of the biggest reality shows in UK TV history after which brands lined up to grant her big money endorsement deals.
An apology issued by the star only served to add even more fuel to the public anger as she was accused of being disingenuous.
After her comments sparked controversy, Molly spoke out to apologise to those she offended.
She wrote on her Instagram story: "I wanted to come back online today as normal but I feel like before I do I just wanted to say this...
"When I say or post anything online, it is never with malice or ill intent.
"I completely appreciate that things can affect different people in different ways however I just want to stress that I would never intend to hurt or upset anyone by anything that I say or do."
She added: "I apologise to the people that have been affected negatively or misunderstood the meaning of what I said in the podcast, the intentions of the podcast were only ever to tell my story and inspire from my own experience."
