Mini is preparing for the launch of a new generation of models. We already got strong hints at what to expect in the form of many spy photos and an official teaser (see the related links below) but most of them showed only the exterior of the new cars. Now, it’s finally time to take a closer look at the interior, though Mini is ready to only show us its new personal assistant, which is part of the brand’s redesigned infotainment system.
Ladies and gentlemen, meet Mini Spike – “the canine friend of the Mini brand” – which returns in an animated form for this new application. Or, putting the marketing speech aside, Mini Spike is an English Bulldog that will provide all the support to users from the infotainment screen of the company’s new generation models. It is now making its debut appearance during the 2023 Auto Shanghai in China in the form of a large-format sculpture and we will see it in production cars very soon.
