Millions of Brits would be embarrassed if others saw their internet search history, for fear of looking silly, stupid – or naughty. A study of 2,000 adults found 17 per cent would feel ashamed if friends and family knew what they looked up online, with 40 per cent of those worrying about sharing the daft thoughts they have.
A further four in ten don’t want others to see their inappropriate history, while 37 per cent say it reveals a side of them they don’t want to share. Others would be left red-faced if people knew of their mental health struggles (26 per cent), their lack of knowledge (25 per cent), or their physical problems (15 per cent).
Exactly half of those who don’t want to share their internet habits would be most shy about showing their parents.
