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Marie Claire
Marie Claire
Lifestyle
Hannah Baxter

Milan's Best Beauty Moments Are So Deliciously Italian

Beauty trends at milan fashion week.

If you're craving capital "G" glamour from the fashion month runways, there's no better place to look than Milan. The Italians just get it when it comes to beauty, and luckily Milan Fashion Week S/S '25 did not disappoint. A famine of beauty? Not this season. Fine-tuned maximalism and high shine dewy skin seem primed to become the season's (and inevitably TikTok's) biggest makeup trends.

Designers like Gucci's Sabato De Sarno, Etro's Marco De Vincenzo, to Mrs. Prada herself all sent buzz-worthy collections down the catwalk to much media fanfare. Individualism is being celebrated in increasingly unique and elegant ways (in other words, you can wave goodbye to that half-hearted fashion budget), so it only makes sense that the makeup artists behind the scenes infused this season's looks with plenty of modern Italian elegance — plus a splash of drama, always.

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