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Sports Illustrated
Sports Illustrated
Jimmy Traina

Mike Tirico Understands Criticism, but Defends NBC’s Usage of Michael Jordan

Michael Jordan Mike Tirico NBC Christian Watson Hailee Steinfeld Jimmy Traina Kyle Brandt Kyle Long Mike Macdonald NBA

1. With NBC getting back into the NBA business this season, the network tried to make a splash by announcing that Michael Jordan would be a special contributor to its coverage. Given how little we’ve heard from Jordan over the years, NBC’s hire drew a lot of attention.

Then the season started. And Jordan’s “role” was basically an interview he did with Mike Tirico that NBC chopped up into a few segments that aired over multiple episodes of its studio show. This was not what most fans envisioned when they heard Jordan was going to have a job with NBC as a special contributor.

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