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PC Gamer
PC Gamer
Jacob Ridley

Micron says AI 'is really going to impact the supply demand balance' for PC as it's 'made memory sexy again'

Crucial Pro Overclocking memory kit on a multi-colour background.

Micron is one of the big players in the memory business, including NAND and DRAM for SSDs and RAM, respectively. So, when VP and GM of Micron's Consumer & Components Group, Dinesh Bahal, tells you what the situation is in the market right now, you should probably listen closely.

"All three of us the big three, so Hynix, us, Samsung, are spending a lot of energy and effort towards building HBM products," Bahal says.

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