With clever Super Bowl ads, an irresistible fruit and apparently insatiable appetite from U.S. consumers, Mexico’s avocado producers have so far been able to separate avocados from the conflictive landscape that produces them — at least until a threat to a U.S. agricultural inspector essentially shut down their exports last week.
But as producers continue to suffer extortion from organized crime, and loggers continue to chop down pine forests to clear land for avocado orchards, another threat looms: Campaigns for greener competition and perhaps even a boycott.
