An unusual "Metroid Prime 4: Beyond" advert appeared across the London Underground, stating that the highly anticipated title is "out now." The catch? The game isn't actually out—at least not according to Nintendo's own official online store, where no release date has been listed.
The deceptive billboard, positioned near Oxford Circus, went instantly viral once commuters took snaps and uploaded them on Reddit. Several users confirmed its authenticity, and a tide of confusion and speculation erupted on social media platforms.
