Meta wants users to turn to a cute artificial intelligence (AI) “agent” throughout the day to carry out common tasks for them, such as booking flights or doing their shopping.
The company’s new Muse agent shot to the top of the app charts after chief executive Mark Zuckerberg showcased it at a conference last week. Billed as having “no learning curve”, Muse can order groceries online, call customer service, send emails, book appointments and plan travel on a user’s behalf.