Meta avatars are getting a wardrobe refresh thanks to the platform’s new partnership with digital fashion provider DressX. Pieces from DressX’s digital-only inventory will be sold within Meta’s avatar marketplace, joining garments from Balenciaga, Prada, and Thom Browne. Meta’s free outfit options also remain available for avatars.
A range of styles, including a fitted mini dress and a DressX-branded sweatsuit, will be available from the digital fashion provider. The outfits can be used across Meta-owned platforms including Instagram, Facebook, Messenger, and virtual reality headset Quest, which supports the avatar fits through stickers, messages, and feed posts. As of now, the DressX pieces are available in the U.S., Canada, Thailand, and Mexico, with plans to expand to other countries in the future.
