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Evening Standard
Evening Standard
Lifestyle
Elizabeth Gregory

Men Up: what's the true story behind the BBC's new drama about the first Viagra trials in Wales?

In 2021, impotence affected as many as 16.5 million men in the UK; 50 per cent of the male population. But how many of them talked about it? To their friends, even to their partners? Men have always been tight-lipped about their problems – health problems even more so, and those related to impotence even more than that. Viagra, the little blue pill, provided what some saw as a lifeline for those struggling.

On December 29, when we're all deep into the days-long turkey sandwich and Baileys stupor, the BBC is releasing a film about a group of Welshmen who took part in the early Viagra trials in Swansea in 1994.

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