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Tribune News Service
Tribune News Service
National
Fiona Rutherford

Memes, tweets, snark are the FDA’s new public health weapons

When Buffalo Bills safety Damar Hamlin collapsed during a National Football League game in January, dozens of Twitter trolls quickly blamed it on COVID-19 shots.

“Snake-oil salesmen” seized on the event, said Food and Drug Administration Commissioner Robert Califf in an interview. The #diedsuddenly hashtag, which appeared in tweets about the incident, is often used to discredit vaccines by linking them to deaths and injuries without evidence.

The FDA is treading a fine line between responding to misinformation on social media without amplifying it. After Elon Musk’s takeover of Twitter Inc. last year, the platform stopped enforcing a policy designed to suppress false or misleading information about the pandemic.

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