Meghan Markle has quietly announced the launch of her new lifestyle brand, American Riviera Orchard, which is seen as a revival of her previous venture, 'The Tig.' The Duchess of Sussex, aged 42, revealed the news through cryptic posts on her newly created Instagram account.
American Riviera Orchard is set to be an extension of Markle's former lifestyle blog, focusing on areas such as home, garden, food, and general lifestyle products. An industry source shared that Markle has been diligently working on this project for over a year, incorporating elements that are deeply meaningful to her and reflect her passions.
The brand's logo features a script-like font reminiscent of Markle's own calligraphy style. Based in Montecito, the royal is also reportedly planning to launch a lifestyle and food show in collaboration with Netflix, aiming to establish herself as a prominent figure in the lifestyle industry.
While a representative for Markle was not available for comment at the time of the announcement, the anticipation surrounding American Riviera Orchard's debut continues to grow. With Markle's vision to emulate the success of lifestyle icon Martha Stewart, the brand's future endeavors are eagerly awaited.