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Fortune
Fortune
Sunny Nagpaul

Meet the 59-year-old Barbie ‘dealer’ whose hustle has netted $2 million in sales

(Credit: Courtesy of Bruce Zalkin)

When Bruce Zalkin, a 59-year-old New York native who has lived in Florida since 1976, looks at even the earliest editions of the original 1959 Barbie, he can detect subtle variations that differentiate a doll worth thousands of dollars and one worth pennies. 

The very first version of the doll—with downcast eyes, a curled blonde ponytail and black and white striped swimsuit—has holes in her feet so she can attach to a stand; in the second version, the holes were patched up the after children ended up breaking the stands; the third edition of Barbie wears mascara, while the fourth version is the first made from a vinyl plastic blend rather than polyvinyl chloride (PVC). 

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