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Euronews
Euronews
Dianne Apen-Sadler

Mediterranean travel trends: How ‘blue mind experiences’ and local culture keep people coming back

The Mediterranean has long been among the top tourism regions in Europe, but the destinations we visit, and the ways we interact with them, are changing, according to a new trends report.

Produced by MGallery Hotel Collection and travel trend forecasting agency Globetrender, the MGallery Trends 2026: The Mediterranean Briefing looks at how travellers are now seeking out deeper and more meaningful interactions with local cultures, even as sun and sea remain top priorities when choosing a country.

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