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The Independent UK

Lifestyle

Kaleigh Werner

Mattel launches Venus Williams Barbie doll for new campaign

Venus Williams Barbie Mattel

Getty Images

Mattel is launching “Team Barbie,” and they’ve enlisted Venus Williams to head the group.

Honoring the 65th anniversary of Barbie, the toy conglomerate released an initiative encouraging young girls to stay active with a brand-new set of dolls modeled after star athletes. In an effort to motivate young females to keep playing sports, Mattel turned the 43-year-old star tennis player into a Barbie.

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