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Ideal Home
Ideal Home
Sara Hesikova

Matalan's scalloped homeware range is going viral on social media – these are the pieces we expect to sell out

A bedroom with floral sheets on the bed and scalloped wicker accessories placed around the room.

With the cold month of January behind us, we’re ready to look towards spring and how to bring the blooming, joyous season into our homes. And Matalan just showed us the way with its wicker scalloped homeware range, which is going viral on TikTok and Instagram.

After its huge popularity last year, the scalloped home furnishing trend is not going anywhere in 2024. And if anything, the home decor trend is going bigger and bolder than ever, with the likes of Matalan making sure of that.

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