An Aldi customer who purchased an electric blanket on the advice of Martin Lewis's MoneySavingExpert has praised the product online, and other shoppers have also called it "amazing".
Earlier this week, MoneySavingExpert shared its heating heating guide which is intended to help people struggling to afford their energy bills find cheaper solutions to keep warm.
Included in the guide was the suggestion to purchase an electric blanket to keep warm rather than turning up the thermostat.
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Taking this advice, the shopper headed to their nearest Aldi and picked up the Kikrton House Heated Throw for £35.
As stated in the product description on Aldi's website: "While the weather turns cold outside you can remain warm. This soft, cosy and heated coat not only looks great, but is practical too.
"All you have to do is wrap it around you, set your ideal temperature and enjoy that warm and cosy feeling."
The shopper quickly took to Facebook to share their satisfaction with the product.
Writing on the Extreme Couponing and Bargains UK group, they said: "After Martin Lewis recommendations for keeping warm.and using electric blanket if u only need to be warm in one room..bingo £35 Aldi."
Before long, more than 1,700 Facebook users had liked the post — and almost 4,000 had left comments sharing their thoughts.
"This would be fantastic for the elderly that spend their day sat in an arm chair," one said.
A second revealed: "I've done this for years. I bought an electric blanket and stay warm in bed to save on the gas."
A third echoed: "They are great. And I use it as an electric blanket on the very cold night's. So comfortable."
"I've got one of these and it's lush, so comfy and warm even without turning it on," agreed a fourth.
A fifth concurred: "I have one of these and it's amazing".
"Yes I need this in my life immediately," revealed another.
Not everyone was such a fan of the heated throw, however, with one commenting: "Very disappointing, only heated in an area on the front. Thought it would be all over for that price, took mine back. Saw them reduced down to £24.99 in our local Aldi."
A second stated: "I have one of these and the strangest garment ever. It’s made from a big square of material with two holes in to make room for the sleeves. It doesn’t lie properly around the shoulders as it has no shape and although I am quite tall I still had to cut 15 inches off the bottom and five inches off the sleeves. Only one panel of it is heated but the material is still cosy."
Others shared different ideas on how to keep warm, with some not requiring electricity at all.
One suggested: "I had an oversized Hoodie for Xmas, it amazingly warm, no electricity needed."
"I am a huge fan of candles, if you light a couple and close the door its surprising how warm the room gets," a second said.
A third argued: "Why on earth would you buy an electric blanket to save money lol.. can get weighted blankets that do the job."
"Even better and cheaper wrap up in a duvet," revealed a fourth.
A fifth proposed: "Hot water bottle on your lap and a blanket does the trick and cheap as chips."