Earlier this summer, Netflix began teasing that it had landed a documentary about Martha Stewart which promised to offer a wholly unique look at the domestic mogul who is known for her carefully curated image. Directed by R.J. Cutler, a documentarian whose past subjects include Elton John, Billie Eilish and Anna Wintour, “Martha” was the result of “hundreds of hours of intimate interviews with Stewart and those from her inner circle, along with Stewart’s private archives of diaries, letters, and never-seen-before footage,” according to the streamer.
However, as the year progressed and the film began making the festival circuit, it seemed the documentary didn’t live up to Stewart’s initial expectations. In September, after the film debuted, Stewart reportedly called the project “lazy” and “not the story that makes me, me” at the 2024 Retail Influencer CERO Forum.
