He's the adorable little animal that is beloved by shoppers everywhere, and now it looks like M&S have expanded their Percy Pig empire to dinner time.
From sweet treats to homeware and clothing, the iconic smiley pink face of M&S can be found nearly everywhere in-store. And now Percy Pig can be found on - wait for it - potato shapes.
Similar to the classic smiley faces - another iconic dish, if we do say so ourselves - M&S' new potato shapes have been hailed as "next level" by some shoppers online.
