Mark Zuckerberg said this weekend that Meta is rolling out paid verification for Facebook and Instagram. On posts on each platform Sunday, the Meta CEO explained that the Meta Verified subscription service will have have a monthly fee of $11.99 on the web, or $14.99 per month on mobile.
The service is aimed primarily at content creators, who will get increased reach and visibility at a time when it’s harder to stand out on Meta’s platforms.
