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Fortune
Fortune
Joshua Hong

Mark Cuban's Las Vegas A's investment is his 'Sports 2.0' Dallas Mavericks playbook all over again — with one key change

cuban (Credit: Nathan Laine/Bloomberg via Getty Images)

Mark Cuban is finally getting a foothold in Major League Baseball, but not in the way many expected. Cuban is part of Harbinger Sports Partners, a newly launched $750 million private equity fund that has acquired a minority stake in the Las Vegas Athletics. The investment marks Cuban’s first ownership interest in America’s favorite pastime after years of pursuing opportunities in the league.

This comes after Cuban sold a majority stake in the Dallas Mavericks in 2023, a move he called a “mistake” on a recent podcast appearance. His arrangement unraveled with the Adelson family, as Cuban lost control over basketball decisions for a team he had spent 23 years transforming from a laughingstock into one of the NBA’s most valuable and culturally relevant franchises.

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