Internet sensation “The Gstaad Guy” revealed how he left his corporate job at Apple to build a social media empire satirizing the ultra-rich.
Known for his parody characters Constance and Colton, Gstaad Guy – who has kept his real name secret from the public – has been humorously highlighting the absurdities of wealth, blending comedy with commentary on luxury lifestyles.
Inspired by the exclusive Swiss town of Gstaad, his content has resonated with both billionaires, whom he said felt “celebrated,” and everyday viewers, who felt “heard.”
