Man in Copenhagen spots woman with viral Trader Joe’s bag that’s always sold out. Then he finds out she paid $3,000 for it: ‘THE 3 DOLLAR CANVAS BAG?’

It’s a sales maxim as old as time: If you want to make a quick buck, generate hype for a product on TikTok. The masses will truly buy anything.

And “anything” really does mean anything. BookTok made a raunchy blanket fly off the shelves. Stanley cups owe practically all their popularity to the clock app. It’s simply a reality of modern-day economics.