A bloke has been crowned the unofficial Frosties-munching champion of the UK after gobbling down a gut-busting 1kg of the sugary cereal in just six minutes. Max Stanford, aka Max vs Food, reigned supreme in the first British Eating League online contest.
The 35-year-old washed down the entire pack, an eye-watering 3,729-calorie portion, with four pints of skimmed milk in a 'gr-r-reat' six minutes and eight seconds. Charity worker Max easily out-scoffed his competitors with second place in the 33-bowl portion contest going to blogger Food and the Beast with a time of 12 minutes, 56 seconds.
While third place went to Wayne Eats World who managed the challenge in 16 minutes, 28 seconds. Max easily polished off the belly-busting 4,489-calorie meal - containing more than double the recommended daily calorie intake of 2,000 calories for women.
