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International Business Times
International Business Times
World
Robbie COREY-BOULET and Rania SANJAR

'Maldives What?': Saudi Fashionistas Attempt Beach Rebrand

The sunset show on Thursday kicked off Saudi Arabia's first Red Sea Fashion Week (Credit: AFP)

Saudi designer Tima Abid got her start at a time when fashion shows were taboo and tourism, apart from religious pilgrimages, was almost nonexistent in the Gulf kingdom.

So she was as surprised as anyone to see models draped in her latest couture collection gliding down an overwater boardwalk connecting beachfront villas that go for nearly $2,000 per night.

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