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The Independent UK

Lifestyle

Lara Owen

Make-up trends that went viral in 2024 – for good reason

Look Fantastic TikTok

From blush contouring to low-contrast make-up: here are the viral make-up trends that actually work (Alamy/PA) -

The year 2024 has seen a wave of beauty trends, from excessive blush to skinny brows, and some were certainly more popular than others.

When it came to application, make-up enthusiasts flooded social media with so-called ‘hacks’, claiming to be the secret to perfecting flawless glam.

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