A new shop is set to open this month within Nottingham's Victoria Centre.
Rituals Cosmetics will open on Thursday, March 10 - the firm's first shop in the city.
It will sell a range of home and body products, from shower gels to scented candles.
It will also sell cosmetics including make up remover, sun care and perfumes.
Managing Director of Rituals, Penny Grivea, said: "We are so excited to be opening another stand-alone store in Nottingham, expanding the scope of Rituals interactive experience in the UK.
"After an unexpected year, we understand more than ever the need for moments of joy.
"The new Rituals store will help customers transform daily routines into meaningful rituals by finding the perfect scent to truly unwind and relax.
"The opening of the Nottingham store marks an exciting time for the brand, growing our retail presence across the UK and Ireland."
It follows six other stores confirmed for the shopping centre.
The stores include MINISO, a Japanese-inspired lifestyle retailer selling brands including Marvel, diamond jewellery specialist Austen & Blake and footcare specialist Shuropody.
Rituals, founded in 2000, now has stores opened across Europe such as Madrid, Paris and Berlin.
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