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Scarlett Conlon

Magliano returns to Pitti Uomo to reverse the rules on menswear

Magliano S/S 2024 runway show.

‘An investigation into the concept of the classic which applies to everything as an absolute rule and yet remains absolutely reversible at the same time,’ is how Luca Magliano coined his A/W 2024 collection shown at Pitti Uomo on Wednesday evening in Florence.

It’s a summary that neatly encapsulates the young Italian designer’s approach to being a part of the fashion system on his own terms and one that has made him a breakout star since he launched his namesake brand, Magliano, in 2017.

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