Marks & Spencer's food shoppers will be used to the food hall’s crazy inventions. First, they brought us the candyfloss-flavoured grape, then the baby kiwi berry and most recently, the limelon.
The hybrid fruits are often big hits with fans, though not everyone is keen on the idea of M&S’s latest invention - the white pearl strawberry. The white berry looks just like the red ones we’re so used to but without its distinctive colouring.
The supermarket describes the new hybrid - which tastes sweet like a red strawberry, with an aroma of pineapple and notes of vanilla - as truly unique. It adds that the white pearl strawberry “is a naturally bred strawberry, developed in Japan, using seeds from Japanese white strawberries crossed with traditional strawberries to produce the perfect size and quality.”