High street giant M&S has found itself in hot water over the name of a pair of its £39.50 Holly Willoughby jeans.
Marks & Spencer shared a picture of ambassador and ITV This Morning host Holly Willoughby wearing the jeans on its social media channels.
M&S wrote: "@hollywilloughby’s amour? Our classic mom jeans, with an effortlessly flattering fit that will never go out of style."